Presentations
Presentations are for sharing information, gaining support for your ideas, and big and small meetings.
Best Practices
- Content
- Write short sentences
- Use simple words
- Limit text to key points
- Number sequential steps (otherwise use bullets)
- Typography
- Use sans serif fonts
- Make the text bigger (24 - 60 pt headers; 18 - 24 pt body)
- Use ALL CAPS sparingly
- Left justify text
- Choose one way to emphasize text
- Color
- Use light text on a dark background and dark text on a light background
- Keep color-blindness in mind
- Layout
- Highlight a call to action (you should only have one)
- Use 2 - 3 font sizes to create hierarchy in importance of information
- Leave white space
- Put related items close together
- Images
- Use full page or half page images
- Credit images unless they are public domain
Presentation Templates
Resources
- City Branding Guidelines
- Saving Good Causes from Bad Design by Molly McCleod
- Typography in 10 Minutes by Matthew Butterick
- Hemingway Editor (content review tool)
- Google Web fonts (free fonts)
- The Noun Project (icon library - some free, some cost $1).
- ColorStock (diverse stock photos)
- Search Flickr and Google Images for public domain and Creative Commons images
- Adobe Color (free color palette creator from Adobe)