Engagement Strategies

Make sure your communications are clear and concise. Avoid jargon, "government-speak" and acronyms.
Be compelling! Tell people why they should care.
Create a project webpage and keep it current. Make sure the public can easily find the page on the website, add keywords to enhance search-ability and consider making a short url that's easy to promote.
Start a news feed/blog or newsletter with regular updates. Make it easy for people to subscribe to your content.
Share updates across other news feeds and newsletters, such as Snapshot.
Translate key documents or notifications into Spanish whenever possible.
Send press releases and project updates not just to the media, but also to local bloggers, neighborhood and business associations, and non-traditional media sites as well.
Share information on social media (Nextdoor, Facebook, Twitter, Instagram, YouTube, etc.)
Consider pop-up workshops, open office hours, or other less formal settings for dialogue.
Hold meetings near project sites or within impacted neighborhoods and after normal work hours so people can more easily attend. If possible, provide snacks and childcare.
Use online surveys to get a quick pulse, or more in-depth input as needed.
Create short videos to explain processes or provide project updates.